SEO | Scale House

SEO

SEO that compounds over years

We start with the technical pass: schema, sitemap, redirects, indexing and Core Web Vitals. Then the on-page work. Then content aimed at the keywords you want to rank for.

SEO is a multi-year game

Anyone promising you rankings in 3 weeks is selling something else. The first few months are foundation work. The payoff lands later.

We'll tell you what's realistic at 3, 6 and 12 months before you sign anything. If your category doesn't suit that timeline, we'll say so.

AI answers are a separate job

Ranking on Google does not get you quoted in ChatGPT. Only about 12% of the pages AI tools cite are in Google's top 10, so the other 88% are pages that never ranked. It's a different target list and we treat it as one.

The engines don't agree with each other either. Barely a tenth of the sites ChatGPT cites are the ones Perplexity cites. So you get a line per engine, not one blended score that hides where you're actually losing.

What you'll see

Month-over-month rankings, traffic and conversions in your own analytics. The report names which keywords moved, which pages gained traffic, and what we shipped that month.

The rest of what we do

Paid Ads

We do your media buying

Gen's a Meta wiz and she'll run your account: creative, budgets, bidding, checked daily.

We buy media inside ChatGPT too, on a small budget next to Meta.

Read about Paid Ads

Shopify Builds

We craft Shopify stores from scratch

We design your theme and code it from a clean base. Products, checkout, payments, shipping, tax and tracking all set up, plus only the apps worth paying for.

You own the lot at the end, code included.

Read about Shopify Builds

Custom Websites

Websites that look like nobody else's

Hand-coded sites for service businesses, brands and creators. No templates, no page builders.

Bring your brief and photography, or we'll write the words and direct the imagery ourselves.

Read about Custom Websites

Conversion Rate Optimisation

More money from the traffic you have

We audit your funnel, find where people drop off, then run experiments to fix it. Product pages, cart and checkout, bundles and free-shipping thresholds, post-purchase.

One variant per test, so we know which change did it.

Read about CRO

Audits

We go through your store and write it all down

Speed scores, conversion benchmarks, app spend and revenue gaps. You get a written report ranking every issue by what it's costing you and how long it'd take to fix.

The report's yours. Your team can run with it, or we can.

Read about Audits

Funnels

One funnel, first click to repeat buyer

Meta and Google to bring people in, email and SMS to bring them back, and tracking that ties the two together.

One team runs the lot, so the ads, the email and the numbers all point the same way.

Read about Funnels