SEO

SEO that compounds over years

We start with a technical SEO pass covering schema, sitemap, redirects, indexing, and Core Web Vitals. The on-page work follows: titles, descriptions, internal linking, structured data. Content production aimed at the keywords you want to rank for runs alongside that, once the foundation is clean.

What's included

Technical SEOSchema, sitemap, redirects, indexing, canonicalisation, Core Web Vitals.
On-pageTitles, descriptions, headings, internal linking, structured data, image alt text.
Product schema and rich resultsProduct, Offer, Review, AggregateRating, FAQ, and BreadcrumbList schemas so your products show up in Google with stars, prices, availability, and rich snippets.
Generative engine optimisation (GEO)llms.txt, structured summaries, and content shaped so your brand shows up in the major AI assistants and Google AI Overviews, not just classic search.
Copy review and rewriteExisting product descriptions, category pages, and homepage copy reviewed and rewritten for keyword intent, clarity, and conversion. Written by us, edited with you.
Content productionArticles aimed at keywords with real intent. Written by us, edited with you.
Keyword strategyCluster mapping by buying stage so the content stack compounds over time.
ReportingMonth-over-month rankings, traffic, and conversion changes visible in your own analytics.
TimelineClear expectations at three, six, and twelve months. SEO is slow. We tell you upfront how slow.

SEO is a multi-year game

Anyone promising rankings in three weeks is selling something else. Real SEO compounds over months and years. The first few months get the foundation right. The rest is consistent work that pays off later.

We tell you upfront what's realistic at three, six, and twelve months. If your category doesn't suit the timeline, we'll say so before you sign anything.

What you'll see

You see month-over-month ranking, traffic, and conversion changes in your own analytics. The report names which keywords moved, which pages gained traffic, and which content was commissioned and shipped that month.

The rest of what we do

Shopify Builds

We craft Shopify stores from scratch

Setup includes your products, checkout, payment gateways, shipping, taxes, and the four or five apps your store needs to run. We design the theme to your brand and code it from a clean base.

The store is yours from day one.

Our tooling handles any kind of store, and any new revenue stream you want to add to it, subscriptions included.

Read about Shopify Builds

Custom Websites

Websites that look like nobody else's

We build custom websites for service businesses, brands, and creators. Each one is designed to your brand and coded by hand on whichever platform fits the project.

Bring your brief and photography. We can write the words ourselves if you want us to.

Read about Custom Websites

Conversion Rate Optimisation

More money from the traffic you have

We start by auditing your funnel and identifying the leaks. From there we run experiments one variant at a time, covering product pages, cart and checkout, AOV mechanics like bundles and free-shipping thresholds, and the post-purchase experience.

We report on every test and roll out the variants that beat the control.

Read about CRO

Audits

An honest look at your store

Each audit covers speed scores, conversion benchmarks, app spend, and revenue gaps. You get a written report that ranks every issue by what it's likely costing you and how long it would take to fix.

The report belongs to you. Your team can implement it directly, or we can pick up the work.

Read about Audits